It Isn’t Easy Being Green, or Is It?

Publication James R. Stone IIIMay 2010

In the midst of economic recession, double digit unemployment rates, and financial bailouts lies a promise of economic recovery through investments and training for a green economy and green collar occupations. Demand is growing at the local, national and international levels for products and services that conserve energy and natural resources, decrease greenhouse gas emissions, and reduce our dependence on foreign oil. Driving the green movement are America’s dependence on imported oil and the associated volatile fuel costs, and the growing concern for the wellbeing of our planet. There are numerous advocates who are thinking green: policymakers, research scientists, environmentalists, entrepreneurs, financiers, educators, industry leaders and consumers. Every state is experiencing growth in at least one green industry sector, according to a series of state reports released by the National Governors Association Center for Best Practices. But how real is the impact of the green revolution on job creation, and what is the impact of green on career and technical education (CTE)?

Stone, J. R. III. (2010). It isn’t easy being green, or is it? Techniques, 85(3), 42-45.

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